Key takeaways
- The booking flow must maintain the room, dates, and terms presented.
- Define the room category shown and all included amenities.
- Never let a premium room video lead to a baseline price without explaining the category difference.
The booking flow must maintain the exact room, dates, and terms shown. A video can make people want to visit the property, but the actual offer must be clear upon clicking.
The Method to Follow
Define the room category shown and all included amenities. Check the links leading to the booking engine and verify the mobile display. Prepare follow-up content regarding access and amenities. Have the applicable rates and terms reviewed.
Implementation Example
Fictional example to adapt, without claimed client results: A room tour leads to a page for that exact category. The booking engine lets visitors check availability and pricing for their selected dates. Footage of an optional amenity is accompanied by its access conditions.
Mistake to Avoid
Do not let a premium room video lead to an introductory entry price without clarifying the category difference.
Defining the Project Scope
A funnel combines content, pages, tracking, and sometimes integrations. Confirm what is being created, what is maintained, and what requires an additional order. At LIME+, ad spend, third-party software, and new video productions should not be assumed to be included in every plan.
- UGC and E-commerce: Where to Place Videos on a Product Page — Complementary guide from Lime UGC.
Take the next step with LIME+
Editing, sales funnels, and media buying: explore LIME+ plans and pricing.